The Barber
Pulling from a wealth of long established visual vocabulary, The Barber incorporates classic, wood-cut type in addition to an iconic barber pole with a modern twist. Being that signage is often barbers’ main identifier, this mark is designed to extend easily to this application. The mark employs classic barber colors, blue and red, and shifts the hue to be darker, more masculine. Adding to this masculinity are slab-serif fonts and the iconic barber and his pole.










